Who Are We
Solsacat, meaning "Sun City," is a vibrant community of entrepreneurs and creators. We’re dedicated to helping you bring your e-commerce dreams to life, turning your vision into a functional and profitable online store. Every project we take on is an opportunity to grow, learn, and expand our community, fostering connections that benefit everyone. At Solsacat, we strive to be the bridge between our clients and their customers, helping dreams become reality and businesses thrive. Our pilars are "JOY, RESPONSABILITY, & CONNECTION"
Founder & CEO
Sole Di Paola is a seasoned e-commerce professional with over a decade of experience collaborating with diverse companies across New York, Paris, Madrid, Buenos Aires, India, and Kyrgyzstan. Her expertise lies in understanding customer behavior and refining user experiences, providing her with a profound grasp of the contemporary e-commerce landscape.
As a bicultural professional, Sole works seamlessly between the USA and Spain, bringing a unique global perspective to her projects. She has led website redesigns and UX enhancements for businesses of all sizes. Driven by creativity and independence, Sole is passionate about helping businesses build engaging digital spaces that resonate with customers and deliver lasting impact.
Head Designer
Esperanza Diaz, our talented graphic designer of Argentine origin, seamlessly blends expertise in branding with a passion for crafting exceptional digital experiences. She studied Design at the University of Buenos Aires before venturing to Madrid, where she delved into the world of motion graphics and user experience.
With years of experience designing brands, services, and digital applications, Esperanza is dedicated to achieving a perfect balance between the beautiful and the functional.
Her work transforms ideas into visual experiences that captivate, surprise, and, most importantly, deliver results.